Malaysia’s fashion industry has changed dramatically in recent years, with both shopping habits and trends evolving amid the pandemic.

Mar 21, 2022 · 19 min read

Omnichannel retailing allows retail businesses to grow their brand presence & increase sales. Learn how to create an omnichannel strategy for maximum ROI.

Mar 1, 2022 · 14 min read

Here are the key eCommerce calendar dates in Southeast Asia that advertisers should plan for and the origins of these dates.

Feb 2, 2022 · 25 min read

We look at how prioritising brand trust can increase marketing receptiveness, build loyalty with existing customers, and drive new business for brands.

Aug 30, 2021 · 11 min read

We speak to Avid Collective about why video is a crucial way to reach prospective consumers and how it can help add value for marketers.

Jun 3, 2021 · 14 min read

We deep-dive into the different forms of tracking solutions with Commission Factory and how advertisers can operate beyond the cookie world. 

May 24, 2021 · 11 min read

Why market to students? Learn what makes them a valuable demographic and how to implement student marketing strategies successfully.

Apr 20, 2021 · 27 min read

We look at the travel industry in the APAC region, how it has faired over the last few months and how it is beginning to show signs of recovery. 

Nov 3, 2020 · 12 min read

UNiDAYS discusses students' recent spending behaviour, how retail brands have provided value and how marketers can best engage and serve this generation

Jul 7, 2020 · 5 min read