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Influencer vs. Affiliate Marketing - What is the difference?
Influencer vs. Affiliate Marketing - What is the difference?
Influencer marketing sounds similar to affiliate marketing, but is it? This post goes through the differences and how you can take advantage of each.
Dec 29, 2017
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6 min read
The New vs Return Affiliate Commission Debate
The New vs Return Affiliate Commission Debate
Customers are not created equal but is there a trend of inequality starting to emerge?
May 1, 2017
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5 min read
Performance Marketing and Fashion
Performance Marketing and Fashion
Affiliate marketing and fashion e-commerce just simply go together and have a long history in online retail.
Apr 10, 2017
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4 min read
Can an effective coupon strategy increase brand reach and loyalty?
Can an effective coupon strategy increase brand reach and loyalty?
Coupons can be the catalyst for a sale when customers are comparing you to a competitor and keep them coming back.
Mar 29, 2017
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4 min read
Amazon commission changes: How affiliates can reduce their losses
Amazon commission changes: How affiliates can reduce their losses
Amazon has changed the rules when it comes to earning commissions for their associates.
Mar 20, 2017
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6 min read
The right KPIs for a successful affiliate program
The right KPIs for a successful affiliate program
It’s not enough to just start an affiliate program, are you also monitoring the right KPIs?
Mar 6, 2017
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4 min read
Using an affiliate store to increase commission revenue
Using an affiliate store to increase commission revenue
What methods do affiliates use to drive traffic? The answer to this question is varied but here is a great example.
Jan 25, 2017
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6 min read
5 Couponing Myths — BUSTED!
5 Couponing Myths — BUSTED!
Do people spend less when they use a coupon? Is it a good idea to offer an incentive to sign up to a newsletter? Is it all just a big waste of time?
Dec 17, 2013
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4 min read
Working with Multiple Affiliate Networks
Working with Multiple Affiliate Networks
Your affiliate program on just one network can be a handful. Running on multiple networks can increase your workload by up to 2 or 3 times.
Nov 30, 2011
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3 min read
Growing Your Affiliate Program
Growing Your Affiliate Program
Starting your affiliate program for the first time can be a large learning curve with lots of lingo to be learned.
Aug 26, 2011
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6 min read
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