Get answers to top questions about Commission Factory’s Winter Release 2025. Learn how new features like Axis, Recommendations & Marketplace help you grow.
With our Winter Release 2025, we’ve introduced a suite of new tools designed to make affiliate marketing smarter, faster, and more precise. After launch, we received a lot of great questions from advertisers, affiliates, and agencies about how to get the most from these features.
To make things simple, we’ve pulled together the top questions and the answers you need.
Smart Partner Recommendations
Q: How are partners recommended to me?
Our recommendation engine analyses factors like audience alignment, campaign goals, and past performance data to surface your most relevant partners. These partners appear in their own section at the top of your Partner Directory, so you can fill the gaps in your affiliate marketing mix.
Q: Can affiliates use this too?
Yes. Advertisers see brand-aligned affiliates, while affiliates get matched with brands that suit their audience and content. It’s a two-way engine designed to drive value for both sides.
Axis: Your In-Platfom AI Assistant
Q: What makes Axis different from a chatbot?
Axis is built directly into the platform. It doesn’t just answer questions, it helps you make smarter decisions with contextual insights, strategy tips, and instant reporting.
Q: Do I need to install anything?
Not at all. Axis works natively inside Commission Factory. No plugins, no extra tools, no extra cost.
Axis Reporting
Q: How does Axis Reporting work?
Simply type what you need in plain English! For example, “Show me affiliate performance by region last quarter” and Axis builds a custom report instantly.
Q: Is it available to all plans?
Axis Reporting is currently included in the Elevate plan and will be available as an add-on for others.
New Navigation
Q: What’s changed in the platform navigation?
The redesigned sidebar puts your most-used tools front and centre. It’s also dynamic, meaning you can collapse it for a cleaner, more minimal workspace.
Q: Why was this change made?
We’ve simplified the experience to reduce clicks, declutter the interface, and help you find what you need faster.
Retail Media Opportunities
Q: What are Retail Media placements?
They’re premium, high-visibility placements across affiliate storefronts, giving advertisers exposure to new audiences, while helping affiliates monetise their digital real estate.
Q: How do I get started?
Connect with an integration partner via the Integrations Marketplace, or Speak to your account contact to explore campaign opportunities in the Retail Media space,
Opportunities Marketplace
Q: Why should I be using the Opportunities Marketplace?
The Marketplace remains one of the most powerful tools in the platform. It connects advertisers with a wide range of promotional opportunities and gives affiliates a central hub to showcase placements.
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For advertisers: Greater visibility into available placements helps you plan smarter campaigns and track ROI with confidence.
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For affiliates: Streamlined applications and invoicing make it easier to manage opportunities and maximise revenue.
Think of it as your go-to space for discovering, sharing, and scaling opportunities across the platform.
Cross-Channel Attribution
Q: How does Cross-Channel Attribution help me?
It shows the true value of affiliate touchpoints across the customer journey, so advertisers can optimise ROAS and affiliates can demonstrate their impact beyond last-click.
Q: Who can access this?
It’s available on the Elevate plan for advanced program management.
Final Takeaway
The Winter Release is all about working smarter. Think fewer manual tasks, clearer insights, and faster decisions. Whether you’re discovering new partners, generating reports, or running campaigns, these tools are designed to keep you ahead.
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Commission Factory is not only the Asia-Pacific region's largest affiliate platform, working with more than 900 of the world's biggest brands, it is also a performance marketing platform that allows affiliates, partners and content creators to earn money and online businesses to increase sales.
Connect with the Commission Factory team to learn more about how we help brands and partners build and grow their affiliate marketing strategies.